Scandic Hotels

Overview

Scandic is the largest Scandinavian hotel operator with a network of around 280 hotels with 58,000 hotel rooms in operation and under construction in six countries and with more than 10,000 team members. They have meeting rooms for up to 2,000 people, whether in person, online, or in a mix of both, such as a hybrid meeting.

The Challenge

Sales couldn’t sell their products remotely in the international market and give an authentic feel for their hotels.
Fitting rented furniture into their rooms.
Working with external partners to setup suitable escape routes and plan out the power supply.
“Flat” homepage with pictures that couldn’t fully convey the right emotions.
Their customers could not imagine the different layouts and rooms before an event.

The Solution

Scandic can now proactively conduct virtual site inspections with customers worldwide, improving customer satisfaction through 3D visualization.
Since the furniture is already integrated for events it is much easier to plan an individual event.
Through the integration of Prismm, the locations become more tangible on the website.
Various templates and layouts could be shown to customers remotely.
Allowed the team to demonstrate what proposed layouts look like with accurate distance measurements in place.

Testimonial

Including Prismm (formerly Allseated) as part of our selling process has given us the opportunity to show current and prospective clients our spaces in various setups, giving them the ability to envision their event with us before it takes place, without having them come onsite. This sets us apart from our competitors.”

Isabel Sibürge
Director of Convention Sales Germany